The founders saw Creators running real businesses with little help. Guneet helped build YouTube’s business in Asia and show brands the value of Creators. Megha worked in identity, payments and small-business growth. Vipasha worked directly with Creators while building Jellysmack’s India business.
They started Sparkonomy to give Creators better business support. OCG is the first step: a place to say who you are and how AI may use your identity.